INDIANAPOLIS - IU Indianapolis Athletics has signed a multi-year partnership with FanWord to bring FanWord Assist - the company's industry-leading content creation platform - into the Jaguars' communications operation, supporting all 18 varsity programs.

FanWord Assist helps athletic communications teams produce content more efficiently. The AI-powered storytelling platform streamlines a variety of workflows, ensuring college sports communicators get to produce game recaps, feature stories, player bios, award nominations, and other digital content more efficiently, all while maintaining 100 percent editorial control and ownership. 

"We're excited to partner with FanWord to better tell the stories of our student-athletes, both inside and outside of competition. FanWord has proven to be an innovator and shown tremendous growth in a short amount of time," Senior Associate Director of Athletics Ed Holdaway said. "Our department boasts nearly 300 student-athletes, all with compelling stories to tell. We're eager to share their stories and share exactly what makes our university and our department special. In addition, this will allow us to further strengthen the IU Indy and Jaguar brand."

In today's college sports era, storytelling is one of the most important strategies to connect with fans, alumni, and other stakeholders. With FanWord Assist, IU Indy Athletics will be able to tell more stories while simultaneously creating much-needed efficiencies to keep up with the demands and responsibilities of the modern-day athletic communications department.

"Indianapolis is one of the greatest sports cities in the country, and IU Indy sits right in the middle of it," said Chris Aumueller, CEO of FanWord. "There are so many exciting things happening at IU Indy and we can't be more thrilled to support them with telling those stories over the next few years."

IU Indy joins a FanWord network of more than 225 athletics organizations across all levels of college sports, including Oakland, Robert Morris, DePaul, UIC, UConn, and Florida State. 

As IU Indy builds on a new chapter for its athletic department, storytelling will play a central role in how the Jags connect with the city around it. With FanWord Assist, the department is positioned to cover more of its programs and share more of the moments behind them, with greater speed and consistency.

About FanWord
FanWord is the leading AI technology & storytelling company in college sports and works with more than 225 athletics organizations across all levels. To learn more about FanWord's software, FanWord Assist, click here.